Mack Collier of The Viral Garden
Owner, The Viral Garden
Mack Collier is a social media consultant, and author of The Viral Garden, a blog focusing on marketing and social media. He also is a frequent contributor to the website Marketing Profs, as well as the marketing blog Daily Fix.
Known for his 'community-first' approach to blogging and social media, Mack focuses on teaching companies how they can use social media to excite and engage their customers, as well as better understand and market to them.
Mack is a requested speaker and has advised companies of all sizes on their social media strategies, from small businesses and startups, to companies as large as Dell and Nettwerk Music. His writings have been referenced in several mainstream publications and websites, including The Washington Post, MSNBC.com, Ad Age, CNET, and The Boston Globe.
Mack will be speaking in the following sessions: